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A UK seaside town has banned MTV cameras from filming wild nights out there because it does not want to be portrayed as Britain's answer to Magaluf.

Tourism bosses in Blackpool, Lancashire, revealed they have refused permission for TV show Geordie Shore to shoot footage there, as it does not want to be cast in a 'detrimental light'.

The reality show had planned to film in pubs, clubs and strip bars before returning to more late-night drinking at their hotel.

Keep out! Blackpool has denied Geordie Shore camera crews from filming in the seaside town

Reality TV star: Vicky Pattison, pictured in Marbella, is one of the cast of MTV show Geordie Shore

The programme was due to be shown on MTV in Geordie Shore's ninth series.

However, the request comes after a video showing an 18-year-old girl carrying out a sex act on 24 men at a Carnage Magalluf party in Magaluf, Majorca, came to light.

The footage has sparked outrage, with local mayor Manu Onieva voicing his 'absolute indignation' at the video, and at the claims that it was the result of an 'everything-goes' party culture.

Party capital: Magaluf, popular for its cheap clubs and bars, has earned its reputation as one of the top places for drinking and clubbing holidays in Europe. It is especially popular with British tourists (file picture)

In the UK, Blackpool tourism bosses said allowing Georgie Shore to film wild nights out in the town would show the area in a 'less than savoury light'.

Councillour Graham Cain said: 'On a daily basis we receive requests from production companies to film in Blackpool.

'As a town which relies on tourism we have to careful about allowing programmes to be filmed which may show the resort in a detrimental manner.

'As a result we refused the application from Lime Pictures to film Geordie Shore in here.'

Scene: Party capital: The unnamed girl was captured on video working her way through men at Alex's Bar (pictured) in Magaluf. It was claimed her actions were the result of cheap alcohol and a party culture

The council's decision to try to make Blackpool look squeaky clean follows its down market portrayal in Channel Four's 999 What's Your Emergency series.

Meanwhile, Geordie Shore's Jay Gardner has confirmed he also featured in the Magaluf sex act video as the girl asked him whether he wanted to be 'number 25'.

The reality TV star can be seen at the end of the footage sticking his middle finger up at the blonde woman, who then walks away.

Speaking to The Mirror, he said he been taking part in the bar crawl, but had decided not to take part in the sex game, calling it 'the most shocking thing I've seen.'

'The girl was being encouraged to drink more and more and was told she would win a "holiday" if she took part in this game'