All-glass design, concrete balconies and a menu of its famous dishes: Nobu to open its first European hotel in London
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Famous for the restaurant chain popular with A-list celebrities, Nobu has revealed its first European hotel is to open in London in 2016.
The five-storey, 156-room Nobu Hotel Shoreditch, which is still under construction, will boast an angular glass design, with concrete balconies and steel beams.
A restaurant – over three stories – will be the hub of the resort, showcasing a menu developed by Chef Nobu Matsuhisa exclusively for the hotel.
New hotel: Nobu will be opening the five-star accommodation in Shoreditch, east London
Contemporary design: The new Nobu hotel will feature private gardens and concrete balconies
The London property, 10-50 Willow Street in the east of the capital, joins the brand's Park Lane and Berkeley Square restaurants, which are the hangout of celebrities including Victoria Beckham, George Clooney, Alesha Dixon and Liam Gallagher.
As well as London, Nobu Hospitality has also announced an expansion plan with hotels in Miami, Manila to Chicago and Riyadh.
Additionally, the hotel will feature banqueting and meeting rooms, a fitness centre, and a private garden.
New project: Chef Nobu Matsuhisa will create the menu for his latest hotel, set to open in London in 2016
Night out: Alesha Dixon leaving Nobu restaurant in London. The brand has is to open a hotel in the capital
Celebrity hangover: The one-star Michelin Nobu restaurant in Park Lane, where A-listers dine
Popular haunt: George Clooney leaves the Park Lane Nobu
Trevor Horwell, chief executive officer of Nobu Hospitality, said: 'The Nobu Hotel Shoreditch in London is our first European hotel joining our growing portfolio collection of hotels covering select locations in the Americas, Middle East and Asia.
'The Nobu Hotel Shoreditch is a critical and valuable chapter in the ongoing evolutionary tale of London.
'For an area conceived through, and shaped by, contemporary culture and creativity, our architectural design is the obvious gesture.
Vegas hotel: Inside the first Nobu hotel opened by chef and restaurateur Nobu Matsuhisa
Designer luxury: David Rockwell, an American architect who designed the Vegas hotel
Sake Suite: The Vegas hotel room which includes a media room, billiard table, and bar counter
King room: Vegas rooms feature simple, natural designs inspired by cherry blossoms
'The demonstration of beauty, drama and instinctive elegance has found a perfect home with the Nobu Hotel Shoreditch.'
The first Nobu Hotel opened in 2013 as a boutique hotel within Caesars Palace Las Vegas and was subsequently named one of the Hottest New Hotels of 2013.
The hotel opened on Valentine's Day last year, with 181 rooms featuring simple, natural designs inspired by cherry blossoms, origami and Japanese Zen gardens.
'We have worked hard to create meaningful luxury experiences,' said Struan McKenzie, chief operating officer Nobu Hospitality.
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